Three problematic cookie practices with information on how much they appear on the websites of the Top 25 e-commerce Phone Number Database companies Twinkle, 2020. The websites were visited on 19-02-2021 (Top 10 companies) and 22-02-2021 Top 11-25 companies. One of the examined websites showed no cookie Phone Number Database notification at all. Three problematic cookie practices According to the GDPR, the Phone Number Database measurement of so-called 'tracking cookies' is only permitted if visitors have given 'unambiguous' consent. See the website of the Dutch Data Protection Authority or the central government for more information about cookies and legislation.
In this blog I discuss three Phone Number Database practices that are common but are not allowed because no 'unambiguous' consent is given: Default settings, where all cookie categories are already checked automatically. Refusing cookies is therefore more difficult than accepting them. Placing a cookie wall , where visitors can Phone Number Database only access the website if they accept the cookies. Passive consent, which Phone Number Database assumes consent when people click or swipe through, such as after showing an information bar. Standard settings The most common practice I encountered was a notification where accepting cookies is the 'default.
The power of such a default cannot Phone Number Database be underestimated. For example, scientific research shows that 82% of people want to be organ donors if they should actively opt-out (a so-called opt-out system), while Phone Number Database only 42% of people want to be an organ donor if they have to actively opt-out (a so-called opt-out system). opt-in system Phone Number Database Johnson & Goldstein, 2003. A common type of cookie notification. Figure 2. A common type of cookie notification, exploiting default settings by presenting accepting cookies as the only choice. Company name/logo has been removed for privacy.